(Text excerpted from President & CEO Steve Mister's 2019 address at The Conference)
1) Promote and expand self-regulatory initiatives that demonstrate an industry-wide commitment to accountability and responsible behavior to maintain and improve consumer confidence.
2) Influence public policy by building and maintaining a positive legislative, regulatory and commercial environment for nutritional products to foster consumer confidence and industry growth.
3) Foster excellence in nutrition science by identifying and promoting best practices in the design, execution, interpretation and acceptance of research that evaluates the benefits and safety of nutritional products and their ingredients.
4) Improve the public perception and understanding of the safety and benefits of science-backed nutritional products to promote a positive industry image.
5) Become a valuable provider of programs and services to the industry that educate and promote their compliance with regulation and encourage member collaboration, while generating necessary resources for CRN.