Case Number
145
Type
NARB Panel
Challenger
Wyeth Consumer Healthcare
Advertiser
Bayer Consumer Healthcare
Product
One-A-Day All Day Energy
Supplement Category
Mulitvitamin/Energy
Date of Decision
Examples of Claims
Advertiser appealed decision that it should discontinue the name "All Day Energy" despite determination that mulitvitamin did not provide all day energy.
Supplement Category (NEW)
Type (NEW)
Types of Claims (NEW)