Case Number
5739C
Type
Compliance
Challenger
Bayer Consumer Healthcare
Advertiser
Nature's Way Brands, LLC
Product
Alive! Women’s Energy, Alive! Men’s Energy, Alive! Women’s 50+, and Alive! Men’s 50+ Multivitamins
Supplement Category
Multivitman
Date of Decision
Examples of Claims
With Alive! you will find Orchard Fruits™ and Garden Veggies™ in every multivitamin.
Supplement Category (NEW)
Type (NEW)
Types of Claims (NEW)
Referred to Government Agency (new)