MARKING A CRN MILESTONE
2025 marked a milestone with the 20th anniversary of Steve Mister’s leadership of the association as president & CEO. When he says, “We were MAHA even when MAHA wasn’t cool,” he’s borrowing from an old country lyric and perhaps dating himself—but making a bigger point. Long before “Make America Healthy Again” became a movement, CRN was championing safe products, transparency, consumer access, and responsible regulation. If you’re from Steve’s generation, you’re likely to appreciate the country music reference. If you’re not, know this: We’re the MAHA OGs!

FIGHTING FOR PRINCIPLES, NOT JUST PRODUCTS

