1. Regulation/Legislation
  2. Self-Regulation
  3. CRN/NAD Initiative
  4. NAD Cases

Compilation of NAD Challenges

Self-regulation

Please note, the CRN/NAD program will close as of July 2020, but companies can still file their own cases independently as always. Learn more...

CRN's summary of the dietary supplement advertising decisions issued by the National Advertising Division (NAD) in conjunction with the CRN/NAD Advertising Review Program can help stakeholders better understand what claims raise red flags—so they can avoid making these kinds of claims. CRN publishes this web page as a service to its members and for informational purposes only. It is not intended as a substitute for legal advice. Please consult professional legal counsel with any specific questions or for legal advice regarding the information published on this website.

There are two ways to view program cases on CRN's website:

  • Search via the fields provided below for specific results—scroll and page through to browse cases that meet your criteria. For fields without dropdown menus (Advertiser, Product, Challenger, and Examples of Claims) the field will provide available options if you start typing.  If no criteria is chosen, all cases are displayed by date of decision, most recent.

  • Or, click here for a table view in a new window.

Contact CRN if you need assistance or would like to request the data in another format.

Please visit the online archive of the Advertising Self-Regulatory Council for subscription access to complete decisions.

Search cases 2007— March 2019

Date of Decision Between
Results of your search criteria appear here. If no criteria is entered, cases are displayed by most recent date of decision.
Advertiser:
WellNx Life Science, Inc.
Product:
NV Hollywood Weight-Loss Supplements
Case Number:
5629
Type:
  • Case Report
Date of Decision:
Referred to Government Agency:
No
Challenger:
NAD
Supplement Category:
  • Weight Loss
Types of Claims:
  • Establishment
  • Efficacy
  • Implied Claim
  • Performance
  • Testimonials
Examples of Claims:
  • ...Drop 1 jean size in 2 weeks.
  • Backed by 2 clinical studies.
  • Implied claim that normal weight individuals will see fast weight loss.
Advertiser:
Supragenix, LLC
Product:
CB-1 Weight Gainer
Case Number:
5627
Type:
  • Case Report
Date of Decision:
Referred to Government Agency:
No
Challenger:
NAD
Supplement Category:
  • Weight Gain
Types of Claims:
  • Implied Claim
  • Performance
Examples of Claims:
  • Average weight gain of 9.4 lbs. in only 4 weeks.
Advertiser:
Pharmacare US, Inc.
Product:
Kid Smart Fish Oil
Case Number:
5621
Type:
  • Case Report
Date of Decision:
Referred to Government Agency:
No
Challenger:
CARU
Supplement Category:
  • Omega-3
Types of Claims:
  • Health and Safety
Examples of Claims:
  • Omega-3 can help support brain function, normal focus and mood.
Advertiser:
NourishLife, LLC
Product:
SpeechNutrients Speak
Case Number:
5620
Type:
  • Case Report
Date of Decision:
Referred to Government Agency:
No
Challenger:
NAD
Supplement Category:
  • Speech Development
Types of Claims:
  • Establishment
  • Efficacy
  • Implied Claim
  • Performance
  • Testimonials
Examples of Claims:
  • ...special blend of nutrients provides targeted benefits including: nutritional support of verbal and motor skills, reduction in oxidative stress , and promotion of a healthy inflammatory response.
  • See benefits “as soon as the first week."
  • ...combination of omega-3 within vitamin E together had a dramatic impact on these children’s symptoms, not only helping with speech, but also improved eye contact and helping to improve pain sensation.
Advertiser:
BPI Sports, LLC
Product:
Go Performance Pre-Training Powder
Case Number:
5614
Type:
  • Case Report
Date of Decision:
Referred to Government Agency:
No
Challenger:
NAD
Supplement Category:
  • Energy
  • Sports Nutrition
Types of Claims:
  • Superiority
Examples of Claims:
  • Stronger than 13 DMAA.
  • Hits You Harder. Lasts Longer. Crazy Energy. Zero Crash.
Advertiser:
BPI Sports, LLC
Product:
1 M.R. (One More Rep) Pre-Workout Powder
Case Number:
5613
Type:
  • Case Report
Date of Decision:
Referred to Government Agency:
No
Challenger:
NAD
Supplement Category:
  • Sports Nutrition
Types of Claims:
  • Superiority
Examples of Claims:
  • #1 Strongest Pre-Workout Formula.
  • #1 Professional Bodybuilding “Dialed In” Vehicle.
Advertiser:
BPI Sports, LLC
Product:
SAAs Energy Dietary Supplement
Case Number:
5612
Type:
  • Case Report
Date of Decision:
Referred to Government Agency:
No
Challenger:
NAD
Supplement Category:
  • Energy
  • Sports Nutrition
Types of Claims:
  • Performance
Examples of Claims:
  • Perfect anabolic aminos.
  • Go Faster. Build Muscle.
Advertiser:
New Nordic USA, Inc.
Product:
Hair Volume
Case Number:
5606
Type:
  • Case Report
Date of Decision:
Referred to Government Agency:
No
Challenger:
NAD
Supplement Category:
  • Hair Health
Types of Claims:
  • Testimonials
  • Performance
Examples of Claims:
  • Strengthens your hair. With hair growth factors and minerals for hair follicles, skin and nails.
Advertiser:
DrFuhrman.com, Inc.
Product:
Immunotect
Case Number:
5611
Type:
  • Case Report
Date of Decision:
Referred to Government Agency:
No
Challenger:
NAD
Supplement Category:
  • Immune Health
Types of Claims:
  • Ingredient
Examples of Claims:
  • A carefully selected combination of ten powerful immune-supporting, cancer-fighting mushroom species with varying and synergistic immune strengthening action.
Advertiser:
GAT (German-American Technologies)
Product:
NITRAFLEX Hyperemia & Testosterone Enhancing PWD
Case Number:
5603
Type:
  • Case Report
Date of Decision:
Referred to Government Agency:
No
Challenger:
NAD
Supplement Category:
  • Sports Nutrition
  • Testosterone
Types of Claims:
  • Establishment
  • Performance
Examples of Claims:
  • Clinically proven to increase strength! Vasodilation Testosterone Reactive Hyperemia (Muscle Pumps) Strength Energy Hardness.
  • In just 2 short weeks, pilot test subjects...Increased muscle work capacity by 21.6%...Bench press increased up to 10 lbs...Increased their free testosterone by avg. 13.4%.